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How Much Should I Charge?

You want to make more sales and more money. Good for you. And it’s good business. Here’s the problem. More sales at a losing selling price is like cliff diving into a lake. You might not hit bottom, but if you do it’s going to hurt because you don’t know what’s below. If you don’t [...]

How Much Should I Charge? 2016-12-01T14:55:20+00:00

Are You “Cliff Diving” with the Wrong Pricing?

You want to make more sales and more money. Good for you. And it’s good business. Here’s the problem. More sales at a losing selling price is like cliff diving into Lake Powell. You might not hit bottom, but you might. It’s going to hurt if you don’t know what’s below. If you don’t know [...]

Are You “Cliff Diving” with the Wrong Pricing? 2016-12-01T14:55:24+00:00