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Do Business Owners Know What Their Customers Want?

Research Shows 90% Do Not… What customers value most changes constantly, and the pace of change has increased exponentially with the economic recession. The businesses who become relevant by addressing what customers really value at any given time will be the first ones out of the recession.  That’s is what is discussed in my latest [...]

Do Business Owners Know What Their Customers Want?2016-12-01T14:55:18+00:00

In A Pinch, Try Customer Service

Crisis shouldn’t be the spur, but better late than never. A Wall Street Journal article from a couple of summers ago caught my eye. Titled “Customer Service as a Growth Engine,” the article described efforts by large organizations such as Walgreen’s, Comcast, American Express and others to pay “more attention to customer service in an [...]

In A Pinch, Try Customer Service2016-12-01T14:55:19+00:00

Public Relations Tips for Small Business

These tips are just a BASIC outline. This will get you started for a creating effective conversations, systems and training at your company. The best plan is to prevent customer and public relation challenges by doing a great job and communicating effectively. Communication Rescue is about turning an unhappy customer into a happy customer…and keeping [...]

Public Relations Tips for Small Business2016-12-01T14:55:20+00:00