Everyday Success Tips: Small Effort = BIG Impact

Dayna Steele and I chat it up about rock star business principles and her new book, 101 Ways to Rock Your World: Everyday Activities for Success Every Day. You can make small changes and reap BIG results.  Dayna has interviewed and hung out with everyone on your “FAVS”  iTunes list.  She’s learned a lot about [...]

Publicity is Like Marketing…Only Better.

Publicity happens when someone other than you talks about you.  So, it's more credible, right off the bat.  And it is usually free, which is really neat. You can increase the odds that someone else will notice you. And you can leverage a publicity hit into more than your fair share of exposure. Dean Rotbart [...]

Let The Games Begin…

The Hunger Game’s ravenous fans are flocking to theaters this week.  The story has been told before (1984, Fahrenheit 451, The Running Man, The Giver among many others) and the appeal is timeless.  The question – is mindless entertainment a substitute for human connection? – is worth asking. The Games are distracting.  That’s the point.  The Games simplify overwhelmingly complex issues and reduce them to “Him v. Her ” and sizzle-y sound bites… “May the odds be ever in your favor.” Consider Reality TV, and our obsession with The Games.  I love feel-good programs that show case talent and improving skills.  I love discovering back stories of courage and turnaround.  Agreed, not all Reality TV is inspirational.  (I’m talking to you, Jersey Shore and Mob Wives!)  And, unfortunately, the format is slipping into other aspects of our lives. More Reality TV:  The presidential election season is now open. The contestants are being selected.  The tag lines are sounding.  The teams are forming, for one candidate or another. […]

I’m Looking For a Struggling Family Business…

This may be an opportunity for you.  This is a casting call for family-owned business owners who are in need of a turnaround.  Here’s the scoop… Family members in the business must be 18 years old or older. Your business needs a storefront…not an in-home office. No bars or restaurants.  Interested in service businesses, home service businesses, bakeries, photography, recycling centers, candy stores, auto shops, retail stores, etc. If you want to apply, move FAST.  Contact Beatriz TODAY.  Note that a reality TV show might not be something you’d be interested.  Then again, this may be your big chance to show off what you are capable of creating with help to make it happen.  So, go go go!   Check out the press release and contact info below.  And tell her Ellen Rohr sent you! […]

A show, a business, a life of our OWN…

Greetings! We have had a blast promoting my audition for Oprah's new network...OWN. Yeehaw! Click here to see my audition video - 3 entertaining and inspiring minutes. And, if you would like to vote, go for it! Thanks! Voting ends Saturday...and I am soooo grateful for the love and support by way of votes, hilarious [...]